Closing more deals is the top sales priority for 75% of businesses. If your top priority is pipeline then a tool like ClickFunnels will help you create a sales funnel to capture, nurture and convert leads. Learn how and why in our ClickFunnels review, updated mid 2019.
ClickFunnels Gives You EVERYTHING You Need To Market, Sell, and Deliver Your Products and Services Online.
Converting leads to customers is the top priority for a majority of businesses - HubSpot
Replace your developer or expensive agency
With ClickFunnels you can avoid the need to hire an expensive developer because with the visual editor you can edit pages yourself. If you can use PowerPoint you can edit web pages.
Sell online or generate leads
ClickFunnels is designed for marketers, founders and business leaders. Spend time building your business not struggling with technology
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ClickFunnels Review: The Pros and Cons of ClickFunnels for businesses
ClickFunnels sounds like an amazing tool and it certainly has great marketing behind it, but for real businesses who need to use it day to day, what are the pros and cons? Now let's review the pros and cons of ClickFunnels.
ClickFunnels Gives Your Business Everything It Needs Today & Supports Your Business As It Grows
ClickFunnels starts simple but gives you the functionality your business will need as it grows. No need to move to a new platform. PLUS... everything is on one platform so no need to worry about how your systems will connect
Email marketing and marketing automation.Included in ClickFunnels.
Drag and drop site builder with plugin functionality. Included in ClickFunnels.
Ecommerce shopping cart and data capture forms. Included in ClickFunnels.
Pre-build templates and designs to get you started. Included in ClickFunnels.
Manage your partners and affiliates in one place. Included in ClickFunnels.
Built in CRM, lead management and scoring. Included in ClickFunnels.
Table of contents
ClickFunnels review: table of contents
- What is ClickFunnels?
- Generate more leads or sell more products
- What is a sales and marketing funnel?
- ClickFunnels pricing. How much is ClickFunnels?
- Benefits of ClickFunnels for your business
- How to use ClickFunnels. A step by step guide.
- What can ClickFunnels do?
- The ClickFunnels drag and drop builder
- ClickFunnels split testing and conversion rate optimisation
- What are the best ClickFunnels alternatives for business?
- ClickFunnels discounts
Nurtured leads make 47% larger purchases than non-nurtured leads.- Annuitas Group
What is ClickFunnels?
ClickFunnels is a marketing and sales funnel building tool. That means it allows you to build a series of landing pages that drive your prospect from one action to another. It's similar to a marketing automation tool in that respect. The landing pages at each funnel step can be lead capture pages or sales pages. Lead capture pages allow you to capture email addresses and other details for ongoing marketing. Sales pages support transactions.
How could small businesses use ClickFunnels?
Businesses of all sizes could use ClickFunnels but it's best suited to businesses who want to nurture prospects through a series of steps or actions on the way to a purchasing decision.
What is the outstanding feature of ClickFunnels?
The outstanding feature of ClickFunnels is the ability to connect landing pages to form a journey. By using a series of landing pages your user remains focused on one single action. ClickFunnels allows you to create a series of these pages, all connected to each other. This means your prospect remains in the funnel which you have created.
Key features of ClickFunnels
From £75 to £227 (USD pricing). Last updated 09/04/2020.
With ClickFunnels you start on a 14 day free trial.
Your next customer is just one click away and my mission is to help you reach them.
Have questions or not sure this is right for you? Simply start a live chat available on each page to connect with me. You can also ask me about this or and other digital marketing topic on LinkedIn or Twitter. - I look forward to hearing from you!
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ClickFunnels is an all in one sales and marketing tool designed for small businesses who need to make the most of digital but don't have the time or expertise. It can help your business whether your ultimate aim is to sell more or generate leads. Take a 14 day no risk trial to see if it can help your business
Instead of using dozens of different tools that can't work well together. Use the one tool that includes everything, and has been created to be easy to use.
I've been building out my new funnel inside of ClickFunnels, and after doing it, the idea of using anything else is daunting to me. I would have had to have membership software, landing pages, order forms and then still figure out how to tie them all together. I'll never have to go through that again because of ClickFunnels! - Liz Benny
Why use ClickFunnels for marketing and sales funnels?
ClickFunnels is a sales funnel builder. Every business has a sales and marketing funnel. ClickFunnels gives you the technology you need to build the web pages necessary to support the sales funnel.
What is a marketing funnel / sales funnel?
A marketing and sales funnel is the journey that buyers go through before they become customers. The buyer journey is very complex, especially in B2B markets, however, at the highest level, the sales funnel has three stages.
Top of the funnel - This is all about raising awareness that you offer a solution to a known business problem or opportunity. Typically paid, earned and owned channels are used to promote your solutions to the market. In B2B markets top of funnel activity is very much educational marketing. We are teaching our prospects about their challenge more than we are talking about our products.
Middle of the funnel - If our awareness activity has worked we should now have the prospect in our funnel. Middle of the funnel activity is nurturing the prospect. This is where ClickFunnels comes into play. Landing pages, email sequences and lead nurture tactics transition the prospect from merely having an awareness to actually wanting the product (demand).
Bottom of the funnel - This is where we hit our true business goals. The funnel has taken the prospect from mere awareness to genuine interest. Through the automated funnel steps, we have nurtured the contact and now how a marketing qualified lead ready for sales follow up. In some cases the sale can be completed online. In complex sales the lead can be handed over to a sales team.
How much is ClickFunnels? ClickFunnels pricing
ClickFunnels the marketing and sales funnel builder has two public price points and some hidden prices too! One of the first questions you’ll be asking is how much is ClickFunnels? If you're a UK businesses you'll have the added complication of US vs UK pricing and exchange rates.
If you’re thinking about investing in ClickFunnels as a UK business the first thing you’ll notice is that ClickFunnels pricing is in US Dollars rather than British Pounds. You'll pay the exchange rate at the time of your purchase, but with the bonus of not paying VAT at the checkout.
How much is ClickFunnels in Pound Sterling?
The two ClickFunnels pricing options are the startup package $97 or roughly £75 and the full suite that costs $297 or roughly £231. We say roughly because with exchange rates how much you actually pay each month varies. We last check these rates on 13/12/2018 and each time we update the prices the variation is a few pence.
What are the differences in the ClickFunnels pricing plans?
As you would expect, the more you pay, the more you get. With ClickFunnels the difference between the two pricing options is essentially a Startup plan which limits the number of funnels and pages, and the full suite with unlimited sales funnels and pages. However, there are two things you don’t get at all on the Startup price plan. In the Full Suite (also branded Etison Suite) you get two features called Actionetics and Backpack. Actionetics is the email marketing tool and Backpack is for affiliate management. Backpack is something most businesses won’t need to begin with, but you should consider Actionetics as you definitely need to be doing email marketing.
| ||Startup Pricing||Eitson Suite Pricing|
|How much is ClickFunnels in the US?||$97||$297|
|How much is ClickFunnels in the UK?||£75||£231|
|Number of Funnels||20||Unlimited|
|Number of Pages||100||Unlimited|
|Number of Visitors||20,000||Unlimited|
|Number of Leads||Unlimited||Unlimited|
|Affiliate Program Integration||No||Yes|
For your 14 day free trial I suggest trying the Etison Suite so that you can test out the full functionality of ClickFunnels. You can then downgrade, but at least you know the art of what is possible in ClickFunnels.
Clickfunnels coupons, vouchers and sales
It's great finding a discount code for a product you really want. Unfortunately, ClickFunnels don't do coupon discounts. Searching the voucher sites you won't find any Clickfunnels voucher codes that work. ClickFunnels also don't run sales or seasonal discounts. So there's no point waiting for Black Friday sales and Boxing Day discounts. However, if you want to get ClickFunnels cheaper then there are two ways and you can learn more about these on our ClickFunnels discounts page.
Do UK businesses need to pay VAT on ClickFunnels?
If you're a VAT registered business in the UK this isn't usually a concern. For the millions of businesses and startups that aren't VAT registered the additional costs can be a concern. The ClickFunnels monthly prices of £75 and £231 include taxes.
ClickFunnels benefits for your business
ClickFunnels is the leading end-to-end marketing and sales funnel builder for startups and small businesses. Using ClickFunnels businesses can create a series of web pages (the funnel) and move visitors through those funnels. Funnels can be used the generate leads, sell products and a whole lot more. ClickFunnels can be used to sell products and services, generate leads, promote webinars and even book sales calls. The ClickFunnels suite comes with fully integrated email marketing, page builder and CRM.
Using ClickFunnels business can:
- Build web pages in a drag and drop interface using ClickFunnels
- Build email sequences, autoresponders and triggers to promote the next goal in their funnels.
- Manage users, create membership sites and target leads based on a lead score.
How to use ClickFunnels. A step by step guide to creating a marketing funnel.
ClickFunnels is focused on ease of use. There are other tools that do what ClickFunnels does but they are both much more expensive (Eloqua) or more difficult to use (Infusionsoft). ClickFunnels helps you build great pages, connect them together and take your customers on a journey using the built in marketing tool. In the how to use ClickFunnels video below I'll show you how easy it is to create a marketing funnel using ClickFunnels and nothing else.
Using ClickFunnels for marketing and sales funnels. What can ClickFunnels do?
ClickFunnels is marketing and sales funnel software, put simply it can be used for any customer experience where you need to take your visitors on a step by step journey. That funnel can be multifaceted or a rather simple example as shown below. ClickFunnels can be used for any individual part of a sales funnel or all of it. For lead generation, ClickFunnels comes with data capture forms and for online transactions it supports e-commerce.
With ClickFunnels you can create any variety of funnels to meet your needs, including optin, sales, membership and webinar funnels. The founder of ClickFunnels uses his own software to promote his book.
- Optin funnels – Traditional lead generation funnels. Optin funnels gate an asset in return for contact information which can then be used for further lead nurturing.
- Sales funnels – Funnels that end in a monetary transaction. Sales funnels can be used to sell digital or virtual goods and services.
- Membership funnels – Run an entire membership site using ClickFunnels.Promote the site, sell membership and manage membership.
- Webinars and events -Webinar and event funnels are designed to promote webinars, ideal for B2B audiences.
What is the difference between ClickFunnels and landing page builders?
A landing page is any page a visitor arrives/lands on. As marketers, we should create targeted landing pages that are purpose-built for campaigns and the source of traffic. These are often called a campaign landing page or squeeze page. Campaign landing pages should have one clear goal and not distract the visitor from reaching the goal. Landing pages are one part of a sales funnel and a sales funnel could contain multiple landing pages. The difference between ClickFunnels and landing pages is that ClickFunnels is funnel building software, building landing pages is just one of the capabilities of ClickFunnels.
The ClickFunnels drag and drop builder
Every landing page builder comes with a drag and drop landing page builder. The ability to create landing pages also known as squeeze pages is one of the most important parts of the ClickFunnels toolkit. The drag and drop builder in ClickFunnels rivals and often beats the best in the industry. In terms of the features of the drag and drop builder it's ahead of any dedicated landing page builder. It's easy to use when getting started but grows with you over time.
Does ClickFunnels replace the need for a website?
Although many suggest ClickFunnels replaces the need to have a website at FullerFunnels we don’t agree. ClickFunnels and in fact any funnel is part of your digital estate. It doesn’t replace your website. Especially in a B2B context you need a website to establish credibility. The difference between ClickFunnels and a website is that marketing and sales funnels guide your visitors through a series of very specific actions, websites are made for browsing and discovery.
What is ClickFunnels Actionetics?
ClickFunnels Actionetics is the email marketing feature of ClickFunnels, but just calling it an email marketing tool is doing it a disservice. Actionetics is an integral part of the ClickFunnels marketing and sales funnel suite. Good marketing and sales funnel software has two parts:
- Build pages – ClickFunnels core functionality
- Nurture visitors – Actionetics integration
In sales and marketing funnel software you must be able to build pages, this could be landing pages, registration pages, webinar pages and so on. The capability to build pages is core to ClickFunnels. Second, you need the ability to follow-up visitors to drive them to the next action, this is what Actionetics does. Actionetics is the marketing part of the sales and marketing funnel, within the ClickFunnels suite.
What is Backpack for Click Funnels?
Backpack is the third part of the Click Funnels software suite and it’s aimed at supporting affiliates and is particularly useful when you’re using ClickFunnels for ecommerce transactions. In an ecommerce scenario, I can build a sales funnel using ClickFunnels and I can market that funnel using Actionetics. Visitors who come to my funnels from my marketing can buy my product at the end of the funnel. Using Backpack I can invite others to promote my funnels and I can give them a commission once their traffic converts. Backback tracks my affiliates and manages commissions.
What are the limitations of ClickFunnels?
ClickFunnels is not suited to building full websites. Although you could, there are better content management systems. Here we recommend using WordPress. You also can’t use ClickFunnels for blogging. ClickFunnels is essentially a landing page building and email marketing tool all in one. It has some advanced capabilities but this is where it all starts.
Do I need to install anything to use ClickFunnels?
ClickFunnels is a SaaS tool, you have nothing to install. You can begin creating your first funnel as soon as you join. There is a 14-day free trial if you want to try it out.
ClickFunnels split testing and conversion rate optimisation
ClickFunnels has very easy to use split testing capability. Using split testing user can create two versions of a page, test both versions and go with the one that works best. Split testing also known as A/B testing is a great way of improving conversions from your ClickFunnels pages. If you're a fan of conversion rate optimisation (and you should be) ClickFunnels has you covered.
Interested in finding the best sales and marketing funnels software and considering ClickFunnels? Here we look at ClickFunnels alternatives and uncover the leading competitors you should consider. As a UK business, you are in the fortunate position of having access to plenty of other options but few have the full feature set that ClickFunnels offers. Unfortunately, there are no British businesses offering ClickFunnels like functionality.
Before we start exploring ClickFunnels alternatives lets recap what ClickFunnels does and some of its key features.
Clickfunnels is a sales and marketing funnel builder. It combines multiple features to allow you to build connected user journeys that converts unknown visitors into leads and eventually sales. By building marketing funnels, we automate the sales and marketing journey so that the hard lifting is done systematically following the path we as marketers have set out. The critical features of ClickFunnels include:
- the ability to build landing pages using a drag-and-drop interface
- the ability to map out funnels and create the requisite landing pages and other assets
- the ability to share funnels
- a built-in customer relationship management platform
- lead scoring
- enriched profiles with social media
- prebuilt templates, sequences and landing pages
Before you start thinking about alternatives to ClickFunnels you first need to think about why you’re looking for a replacement because that will impact which ClickFunnels alternative could be your best option. Here are some typical reasons you might be looking for a ClickFunnels alternative:
- ClickFunnels is too expensive – the most common reason will be that ClickFunnels is too expensive for your budget. The standard ClickFunnels pricing starts at £74 (Updated:13/12/2018). We’ve uncovered the only 4 ways you can get a ClickFunnels discount.
- ClickFunnels is too complicated – you may think that ClickFunnels is too complicated for you. ClickFunnels prides itself on its ease-of-use and it’s one of the reasons why we choose it for our customers. If you’re a UK business new to ClickFunnels and start a ClickFunnels trial with FullerFunnels we offer free support and consultancy.
Best alternatives to ClickFunnels
Is Leadpages a good alternative to ClickFunnels?
A frequently considered alternative to ClickFunnels is Leadpages. Leadpages is a landing page builder, and landing pages are just one aspect of ClickFunnels. It’s possible to start creating sales and marketing funnels with Leadpages however you’ll need to think about where you will store leads. You’ll also need an email marketing tool to follow up with leads and a mechanism to measure the progress of your prospects through the marketing funnel. As landing page builder Leadpages is good but not the best, so if you just looking for a landing page builder we would recommend considering Instapage instead of Leadpages.
Is LeadPages a good ClickFunnels alternative? No. LeadPages is a landing page builder only, and even then not the best at building landing pages.
Is Instapage a good alternative to ClickFunnels?
At FullerFunnels we believe the best landing page builder on the market today is Instapage. If you’re looking for a landing page builder and you’re happy that you can build out your own funnel system, then Instapage is a great option. Instapage is a compelling landing page builder. However, it doesn’t come with out-of-the-box email marketing or CRM.
Would we choose Instapage over ClickFunnels? No, because the basic Instapage package starts at £61 and we would much rather pay the extra £16 for the additional capabilities ClickFunnels offers.
Is Unbounce a good alternative to ClickFunnels?
Like LeadPages and Instapage, Unbounce is also a landing page builder. Great for building landing pages but not equipped with the features of ClickFunnels. Unbounce pricing ranges between £76 and £381 per month.
Would we use Unbounce instead of ClickFunnels? No, it’s a landing page builder. You can only build single landing pages. If we want to do that we would use Instapage. If you want to build marketing funnels easily the ClickFunnels wins.
Is Infusionsoft an alternative to ClickFunnels?
Infusionsoft is a fantastic tool. Does it serve the same market as ClickFunnels? Not really. Infusionsoft is a fantastic CRM and holds a lot more information about a contact than ClickFunnels. However, Infusionsoft doesn’t have as good a landing page builder as Clickfunnels. This is really important as that’s how you will collect all of your leads. The common feedback on Infusionsoft is that it’s difficult to use. If you are a large team of marketers or at an enterprise level you could consider Infusionsoft, however for the small to medium business ClickFunnels will be a tool you can use.
Should you select Infusionsoft as your ClickFunnels alternative? If you’re a large business then yes, but only if you have the resource and expertise on hand to master Infusionsoft. Infusionsoft pricing starts at £76, but you can only have 50 contacts. At the £76 ClickFunnels price point you can have unlimited contacts. There is also a steep Infusionsoft onboarding fee.
How about Eloqua as an alternative to ClickFunnels?
Eloqua is the grandaddy of marketing automation platforms. Working with UK large enterprise, we’ve used Eloqua many times in multiple campaigns. Eloqua can do everything ClickFunnels can do and more. Of course, Eloqua costs in the tens of thousands of pounds. You’ll also need an internal team to manage Eloqua and will typically have external agencies and consultancy to support its use.
Is Eloqua an alternative to ClickFunnels. Yes, Eloqua is an alternative to ClickFunnels, but if you’re in the market for a hefty enterprise level tool then ClickFunnels wouldn’t be the right fit for your business anyway.
Is ClickFunnels an alternative to HubSpot?
HubSpot is an all in one marketing and sales platform. It’s hugely popular. It starts at £76 but quickly gets a lot more expensive especially if you try to replicate what ClickFunnels gives you even at the £76 price point. Marketing automation, for example, which is a must if you want to build sales funnels is only available in their top tier Enterprise plan. Another significant limitation on HubSpot is the cap on the number of emails you can send.
Is HubSpot an alternative to ClickFunnels? Only at the enterprise plan. Is Clickfunnels an alternative to HubSpot? Yes definitely. If you’re a small business there is no reason ClickFunnels can’t meet your needs.
Is ThriveArchitect by ThriveThemes a good alternative to ClickFunnels?
Thrive themes is a WordPress based landing page builder. WordPress is the content management system that runs a large majority of the world’s websites. You must manage your own WordPress instance to use Thrive. ThriveArchitect is a plugin which gives you a drag and drop interface to build web pages. In addition to ThriveArchitect, there are also other plugins such as ThriveLeads for lead capture.
Is ThriveArchitect a good alternative to ClickFunnels? As with many other the solutions ThriveArchitect isn’t a solution for building funnels. Furthermore, unlike ClickFunnels which is all hosted for you, Thrive requires a lot more technical savvy. You need to install and manage Thrive, WordPress plus any further plugins that you may need.
Can you trust ClickFunnels?
When investing time or money in any platform you'll be asking yourself can I trust this company? Is ClickFunnels reliable? Will ClickFunnels work for my business critical campaigns? Doing your due diligence is an important part of picking marketing technology. Here are some facts to support your validation:
- ClickFunnels is based in the US. Their full address is: 3443 W. Bavaria St. Eagle Idaho 83616.
- ClickFunnels has over 55,000 users.
- ClickFunnels, founded in 2014, has a team of over 100 employees. It's the fastest growing non-VC backed company in the world.
- The company was founded by Russel Brunson. In 2018 Russel Brunson won entrepreneur of the year.
Here's a great video of Russell Brunson being interviewed by Tony Robbins. The interview was done in 2017 when Russell released his book Expert Secrets. (Amazon)
How do others rate ClickFunnels in their reviews?
ClickFunnels reviews consistently rate ClickFunnels highly.
Here are some quotes from user reviews
Total Game Changer - Nicole - Small Business Owner
I love how easy their funnel builder is! - Meaghan - Business Manager
Awesome high converting easy to use landing pages! - Oksuna - SAP consultant
Easy to understand sales funnels - Tom - Management Consultant
ClickFunnels Review, Pricing & Guides
ClickFunnels review and pricing for B2B businesses. Read our detailed business focused review before you try ClickFunnels and buy with confidence.
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