Campaigns require mobile friendly landing pages because it's what your prospects use. Up to 70% of web traffic happens on a mobile device and 61% of emails are read on a mobile device.
Build pages faster by starting with a template. Instapage provides the largest library of fully customisable templates with over 200+ examples of lead generation, webinar, event, ebook, click-through pages and more.
Create new pages by dragging and dropping page elements. Creating a new landing page is as easy as using powerpoint. Add text elements, a new image or a form.
Customisable data capture forms. You have the ability to use multiple fields, radio buttons, drop-down lists, and more. Pass data to your CRM or automation platform.
Make data led decisions. Start with a template or blank canvas. Launch your landing page and continue improving conversions rates by testing changes. Will a new banner improve conversions? Now you can find out.
See how your page is performing with easy to use analytics. Instapage gives you an analytics dashboard that simplifies reporting. You can even connect to your own analytics platforms.
Build one page for your entire campaign. Advanced personalisation and dynamic content mean you can deliver a different experience for each source of traffic and ad.
Use powerful features that increase conversions. Elements like countdown timers can be added to any page by dragging and dropping. No coding needed here!
Create pages in a secure staging environment and invite stakeholders to provide feedback. Manage and respond to comments within Instapage with notifications.
Connect Instapage to other platforms. Use one of many pre-built integrations including HubSpot, Marketo, GetResponse & Salesforce. Use Zapier to connect to hundreds of other platforms.
Reassure your stakeholders. Data is currency and Instapage offers enterprise level security features to protect your data.
Give each client their own area. With dedicated sub accounts each team will have their own account with advanced permissions.
Did you know companies with 30 or more landing pages generate 7x more leads than those with fewer than 10 (HubSpot)? Landing pages increase conversion but only 48% of marketers build new landing pages for every campaign. Landing pages work but they can be difficult to create. As a marketer, you've experienced the pain of waiting for a web page to be developed. The solution? Instapage.
Instapage is a tool for building creating landing pages. Build from scratch or use a pre-built and tested landing page template. Instapage excels at creating high converting and personalized landing pages. It has a powerful and intuitive landing page builder that also supports mobile.
Instapage has dozens of integrations with email marketing, marketing automation and CRM tools. Plenty of tools have built-in landing page creators but they're difficult to use. Instapage is an easy-to-use alternative to the more challenging landing page builders and the results are stunning.
Instapage is easy to use but retains a powerful set of marketing tools when you need them. Testing, personalisation and even campaign attribution are all here. Instapage is also ready to integrate with the rest of your marketing suite including Salesforce, Marketo and HubSpot.
Instapage is the perfect solution for creating landing pages. Using Instapage allows marketers to create landing pages quickly, easily and with no need IT or Developer support.
Recently Instapage pricing was updated and the different plans consolidated to two. Instapage customers can now pick from Instapage Core and Instapage Enterprise.
For most businesses looking for a landing page builder, Instapage Core will meet your needs.
Core includes all the fundamental features of Instapage. You can build a page using the visual builder and integrate it with all your other systems. It also includes reusable blocks that you can create and reuse multiple times. Core also comes with pre-built templates, if you don't want to start from scratch.
Instapage is a great tool for building landing pages but it does have some negatives.
Choose Instapage when you're looking for one tool that does landing pages well. A tool that can fit into your existing marketing stack. Out-of-the-box Instapage has plenty of pre-built integrations plus the option to build your own using Zapier.
Don't choose Instapage if you're looking for an all-in-one landing page and email marketing tool. Instapage doesn't include email marketing out of the box. If you want to build sales or marketing funnels connecting multiple pages together, Instapage can support that but it's not what it was built for. if you're looking to build funnels or something with an integrated email marketing tool then my recommendation is ClickFunnels.
Instapage is a Saas tool so you can get going immediately. Instapage integrates directly with dozens of platforms and those integrations will need to be set up individually.
Setting up and pushing landing pages live is very simple as you would expect with a Saas. Landing pages are created via a drag and drop interface. The approach to setting up a mobile responsive page is the same as setting up a desktop page.
In addition to the drag-and-drop landing page builder, Instapage allows users to run A/B tests, collaborate for approvals, create heat map and more. For agencies, Instapage offers sub-accounts, unlimited domains, user permissions and more. At the enterprise level Instapage offers a dedicated customer success manager, professional services and migration services.
Instapage starts at only $99 / £77 per month. For the average business, it would only take a small increase in conversion rates to cover the cost of Instapage.
Instapage offers a user community, ticketed support and live chat support. At the higher price plans, customers have access to telephone support and an account manager. At an Enterprise level customers will have an Enterprise SLA.
Instapage does one thing and does it really well, it helps you build landing pages. It does give you additional capability such as testing, but at its core, it's all about the landing page. If you're looking for a tool that helps you build great-looking landing pages and with integrations to other systems, then this tool is definitely one of the best tools you could invest in.
If you want to build a series of landing pages and nurture leads through a funnel more like a marketing automation system then our ClickFunnels review will be an interesting read.
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" A reality we often face is that design and review processes are far too fragmented, especially when you’re managing multiple collaborators, campaigns, clients, and deadlines. Instapage has taken that insight and created a landing page platform that all teams will need if they want to improve their workflows. - Liz Coppinger - Business Analyst
" Instapage allows us to create multiple landing pages for each keyword and ad group and really drive down that cost. Each Quality Score increase results in a 16% decrease for our client's cost [per click] - President of Marketing - John Rowa
You've come this far so you might as well send us your Instapage question and we'll endeavour to send you an answer as soon as we can. If your need a done for you service, we can help with that too!
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